The Customer Experience: How To Wow Your Customers (PART 1) TRANSCRIPT: Hi, this is Steve Stauning with another Short and Sweet video lesson. Today’s lesson: Gaining the Undeniable Advantage. This is the one about the customer experience. How to WOW every single customer every single time. This was originally recorded live as part of our Undeniable […]
Today’s Lesson: Choose Your Words Carefully Remember when actions actually did speak louder than words? Me neither; none of us are that old. TODAY’S LESSON: An unfortunate result of the superficial nature of most everyone is that words matter more than actions… and likely always will. Understanding this and using it to your advantage […]
Car Dealer Phone Ups: The 5 Types You Handle Today (PART 3) TRANSCRIPT: The third type of call we get today is the ‘inquiring’ call. This is a good call. The customer calls up and says, “Hey, does it have third row seats? Is it an automatic? Is that a tear I see in […]
Car Dealer Phone Ups: The 5 Types You Handle Today (PART 2) TRANSCRIPT: The second type of phone call that your team will find themselves involved with today, is ‘selling’. The reason you are in a selling phone call is just the result of our shooting ourselves in the foot. No customer today is […]
Car Dealer Phone Ups: The 5 Types You Handle Today (PART 1) TRANSCRIPT: Hi, this is Steve Stauning with another “Steve Stauning’s Short & Sweet Video Training Lesson”. Today’s lesson: The five types of sales calls that car dealers find themselves in today, and why your BDC is probably your best option. Now, it’s important […]
Today’s Lesson: Find the time or find something new to do with your life. If your people don’t have enough time to provide your current customers with a great experience, don’t worry; pretty soon you’ll have fewer customers. TODAY’S LESSON: Any loser can find excuses; winners find ways to make it happen.
Today’s Lesson: Drop the attitude and lead with solutions. The customer is not always right, but they are always the customer. If you want your angry customer to completely flip out, just keep telling them all the things they did wrong and all the reasons you can’t help them. TODAY’S LESSON: In customer confrontations, […]
Today’s Lesson: Go ask those on the front lines. There’s a reason large retailers with multiple locations continue to struggle with customer service. Hint: You cannot solve this with another meeting in the corporate office. TODAY’S LESSON: Those closest to the customer have all the answers; and they’re just waiting for someone to care enough […]
Today’s Lesson: If your team hates your company, they’ll hate your customers. Years ago, I wholesaled products to a miserable company that was universally hated by customers and vendors alike. I didn’t understand why until I watched a miserable regional VP berate a miserable store manager in front of his miserable subordinates. As soon as the miserable VP […]
Today’s Lesson: Just stop being a rat bastard… Why are you spending thousands to “fix” your online reputation when you’re unwilling to change for free offline? TODAY’S LESSON: You cannot be a Saint online if you’re a rat bastard offline. Consumers aren’t that dumb.
Today’s Lesson: The worst time to take advantage of someone Maya Angelou once said “People will forget what you said,people will forget what youdid, but people will neverforget how you madethem feel.” TODAY’S LESSON: The worst time to takeadvantage of someone is when you can.
Today’s Lesson: Identifying Problems is Easy Isn’t it interesting how the negative people in your life tend to spend most of their time trying to get you to join in their misery? TODAY’S LESSON: It’s not hard to find people who can identify problems. To be truly valued in your organization, become the […]
Receptionist Training: How to be the best Receptionist Ever! TRANSCRIPT: Listen, if you answer phones and/or greet guests for your company, you are the one person who will be making a first impression on almost everyone your company ever does business with. You are the public face of your company! This makes you the […]
Appointment-Driven Communications – Part 15 TRANSCRIPT: So many teams, in automotive, lack discipline. It doesn’t make you bad people. You just are so easy to get off the phone. Someone says they’ll be in Saturday morning and your team doesn’t want to screw up that deal, they think they’ve got a Saturday appointment, so they say, […]
Appointment-Driven Communications – Part 12 TRANSCRIPT: Okay, let’s do a couple of goal driven voicemails, right? Just so we know we’re on the same page and you can hear them all the way through. These are not all the talk tracks that we have and not all the appointment driven talk tracks that you might use, […]
Appointment-Driven Communications – Part 8 TRANSCRIPT: As you may recall, earlier in the training, I talked about how today I’m going to tell you what to say; how to say it ; but, more importantly, why we want to say the things we’re going to say to try to drive appointments. Why it’s important that we […]
Appointment-Driven Communications – Part 7 TRANSCRIPT: So, let’s do a quick roll play. I don’t mean a real roll play but you should be roll playing all the time. In fact, the only way to get these ‘talk tracks’ down, and the only way to keep the discipline you need to drive an appointment culture for […]
Appointment-Driven Communications – Part 5 TRANSCRIPT: Okay, so, remember, we’re talking about ‘the goal’. Every time we are on the phone with someone, we have one goal and that’s what? An appointment that shows. Now, let’s talk about the out-bound call. Let’s say you’re an internet salesperson or a BDC agent, and you’re calling Barbara Jones […]
Leading an Appointment Culture – Part 12 TRANSCRIPT: Okay, now it’s the ‘show’, right? It’s the final step in the perfect appointment. Its in-store VIP treatment. How are your managers managing this in-store VIP treatment? How can you make sure that its happening? How are they making sure that its happening? This is the show. They […]