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How To Attract & Sell More Trade-In Leads (PART 6)






How To Attract & Sell More Trade-In Leads (PART 6) TRANSCRIPT: This is my auto-response, and I’m going to go through it, and then we’ll talk about auto-responses in general. A confirmation from Steve’s Honda. “Hi, Bob. This is an automated response to let you know we received your request for a no-obligation vehicle appraisal. We(…)






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How To Attract & Sell More Trade-In Leads (PART 5)






  How To Attract & Sell More Trade-In Leads (PART 5) TRANSCRIPT: This is the trade connection process. The reason that we have a separate part just to try to connect with trade customers is for those of you who ever had trade leads, you know what I’m talking about. Connecting with a trade lead can(…)






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How To Attract & Sell More Trade-In Leads (PART 4)






  How To Attract & Sell More Trade-In Leads (PART 4) TRANSCRIPT: Alright. The best, by the way, and I talked about an on-page tool a minute ago, the best on-page trade tool I found is from TradePending. It’s extremely responsive. As the customer starts to type, you can see on the top there, as they(…)






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How To Attract & Sell More Trade-In Leads (PART 3)






  How To Attract & Sell More Trade-In Leads (PART 3) TRANSCRIPT: We know we love Kelley Blue Book’s Instant Cash Offer, and I’m recommending that car dealers do this, but I am recommending that you keep it off of your website. Let’s talk about your website for just a moment. There’s a reason that these(…)






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How To Attract & Sell More Trade-In Leads (PART 2)






  How To Attract & Sell More Trade-In Leads (PART 2) TRANSCRIPT: Let’s get into part 1 here, and let’s talk about, “Hey, mommy. Where do these trade leads come from?” Yes, I can end my sentences with a preposition because this isn’t the 17th century, and we’re not speaking Latin, so it’s okay. All right.(…)






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How To Attract & Sell More Trade-In Leads (PART 1)






  How To Attract & Sell More Trade-In Leads (PART 1) TRANSCRIPT: Hi, this is Steve Stauning with another Steve Stauning Short & Sweet video training lesson. Today’s lesson: How to attract and sell more trade-in leads today. This was originally an Undeniable Advantage live webcast. So if you want to take advantage of our next(…)






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Car Dealer Phone Ups: The 5 Types You Handle Today (PART 3)






  Car Dealer Phone Ups: The 5 Types You Handle Today (PART 3) TRANSCRIPT: The third type of call we get today is the ‘inquiring’ call. This is a good call. The customer calls up and says, “Hey, does it have third row seats? Is it an automatic? Is that a tear I see in(…)






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Car Dealer Phone Ups: The 5 Types You Handle Today (PART 2)






  Car Dealer Phone Ups: The 5 Types You Handle Today (PART 2) TRANSCRIPT: The second type of phone call that your team will find themselves involved with today, is ‘selling’. The reason you are in a selling phone call is just the result of our shooting ourselves in the foot. No customer today is(…)






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Car Dealer Phone Ups: The 5 Types You Handle Today (PART 1)






  Car Dealer Phone Ups: The 5 Types You Handle Today (PART 1) TRANSCRIPT: Hi, this is Steve Stauning with another “Steve Stauning’s Short & Sweet Video Training Lesson”. Today’s lesson: The five types of sales calls that car dealers find themselves in today, and why your BDC is probably your best option. Now, it’s important(…)






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Overcoming Objections on the Phone: I’m Not Ready To Buy






  Overcoming Objections on the Phone: I’m Not Ready To Buy TRANSCRIPT: One of the most frustrating objections you can get if you’re a BDC agent or a salesperson on the phone with a prospect is one where you’ve given them all the information; you’ve been very helpful and you go to schedule the test(…)






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